On Stage

The Alcove

Saturday

Like an inner monologue with pop-punk melodies and angsty energy, 23-year-old Nxdia talks about the things that make you feel understood and turns them into alt-pop bangers that are as addictive as they are self-affirming.
Hailing from Manchester, Nxdia was Born in Egypt with Egyptian-Sudanese heritage and moved to the UK when they were eight years old. For Nxdia, a level of self-awareness has always been inseparable from their art. Early memories growing up in Cairo and living next to a cinema provided their first surges of inspiration as a child, creating images and characters through drawing and poetry. This fascination with creativity and storytelling soon began seeping its way into the music they were writing, both through their lyrics and hypnotic vocal flourishes.
Playful, charming, with lashings of oversharing, the rising star’s dazzling nature runs through the veins of their smart pop signature; one that blends vulnerable and introspective lyrics with effortless delivery and catchy beats. Their earliest single ‘OUCH!’ released in 2021 scored a staggering 2M streams. After spending much of 2022 writing songs with a variety of songwriters and producers across Europe, 2023 saw Nxdia independently release their first EP ‘in the flesh’.
The global breakthrough of Arabic-pop is paving the way to an incredible discovery of Middle Eastern artists who are breaking the mould, and Nxdia is a unique artist amongst this fresh wave. With their harmonious blend of Arabic and English lyrics, Nxdia exemplifies a striking fusion that perfectly combines their heritage with pop-punk sensibilities and an innate swagger. Having spent the last year honing their sound and crafting new material, Nxdia continues to cement their status as a one to watch with their new single ‘Jennifer’s Body’, along with plenty more on the horizon.