On Stage

BBC Introducing Stage

Saturday

Following a successful first quarter of 2024, S.A.M. has quickly become a pioneer of this 2000s revival. His hit single ‘9 to 5’ is touching 2.5 million streams followed by his recent hit single ‘Where Ya Daughter At’ also on half a million streams- really shaping this y2k summer. The singer-songwriter-producer has amassed over 80 songs in his streaming catalogue and now S.A.M. is finally starting to gain a name for himself- a constant viral sensation all over tiktok and reels, he is shaping into a well rounded versatile artist across many genres.